Galleria Dallas will soon become ground zero for fans. Opening at the end of 2025, Netflix House Dallas will bring to life the streaming giant’s most iconic series with immersive experiences, interactive games and a bite-sized dose of mayhem.
From escaping Creel House in Stranger Things to facing off against the Front Man in Squid Game, visitors can step inside some of Netflix’s biggest hits. The new 100,000-square-foot venue will feature original challenges, retro-style arcade games, themed dining, exclusive merch and plenty of ways to lose your cool.
What You’ll Find Inside
Located inside Galleria Dallas, Netflix House promises to be a permanent attraction, not a pop-up. According to Netflix, fans can “taste, shop and explore their favorite stories in real life,” all under one roof.
Here’s what’s on the menu (literally):
- Stranger Things: Escape the Dark: Hunt down three missing townspeople in the creepy ruins of Hawkins before something else finds you.
- Squid Game: Survive the Trials: Compete in cutthroat challenges where betrayal is the only way out. Yes, the Front Man is watching.
- Netflix RePLAY: An arcade-meets-fitness mashup featuring physical story rooms, group competitions and retro games with a twist.
- Netflix Bites: A themed dining space serving food and drinks inspired by shows like Wednesday and One Piece. Don’t worry, no squid involved — unless you ask.
- Shop Netflix: Take home a shirt, mug or other merch stamped with your fandom of choice.
You don’t need to be a Netflix subscriber to visit, and tickets will be available to the public once the waitlist goes live. Fans can already sign up online to access presale tickets and get first dibs on sneak peeks.
More Than a Photo Op
Netflix has made no secret of its plans to expand into physical spaces. With global tours, themed restaurants and now Netflix House, the brand is pushing beyond screens and into the real world. According to Netflix, these venues will regularly update their experiences to reflect new releases, keeping the content fresh even for repeat visitors.
While Galleria Dallas is the only confirmed Texas location, Netflix House is part of a broader rollout. A sister location will open at King of Prussia Mall in Pennsylvania later this year, followed by Las Vegas in 2027. According to Netflix, the goal is to create a space “where fans can interact with their favorite stories through immersive experiences and elevated hospitality.”
At the Philadelphia location, visitors can try virtual reality games based on popular Netflix series, catch screenings at the Tudum Theater, or go head-to-head in mini golf at Top 9. Dallas won't have the golf, but it will have more space devoted to high-energy, in-person challenges.
And yes, those famous Bridgerton carriages will probably make a cameo.
The Fandom Is Real
The buzz around Netflix House isn’t just hype. The announcement triggered hundreds of live reactions, with fans declaring it “mind-blowing” and “insane.” As one enthusiastic attendee put it in the teaser video, “This is going to be like real, real life.” That includes dodgeball-worthy gym sets from Wednesday, pirate adventures with the Straw Hats from One Piece, and the dark hallways of Hawkins — all rebuilt for fans who want to walk, run or tumble through their favorite scenes.
And yes, the creepy doll from Squid Game will be there too. Blink at your own risk.
Opening Soon(ish)
Netflix hasn’t announced an exact opening date, but both the Dallas and Philadelphia locations are set to launch by the end of 2025. Once open, Netflix House will be a year-round attraction, a permanent neighbor inside Galleria Dallas, open during regular mall hours.
For now, fans can get on the waitlist at NetflixHouse.com to receive ticket alerts and exclusive updates.
Whether you’re a Stranger Things superfan, a Squid Game strategist, or just here for the snacks, Netflix House Dallas is shaping up to be the most binge-worthy attraction North Texas has ever seen.
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